About This Blog
LeadGenSEO.com is a blog about online marketing, with a focus on both lead generation and SEO. In fact, the author is quite partial to using the two together – SEO as a means of driving leads. This sort of customer-initiated, pull-based lead generation tends to produce higher quality leads than push-based lead-gen activities such as co-registration.
That said, we’re not here to argue that one method is “better” than another (even though it is), just that different methods have different uses. Naturally a shortcoming of search traffic is that you are always capped in terms of volume by the number of people actively searching.
Anyhow, the plan is to use this blog to explore all sorts of topics that relate to either SEO and/or Lead Generation. That may mean blog marketing, social media optimization, content development, community building, site usability, conversion testing and optimization, PPC and of course organic SEO.
About The Author
LeadGenSEO.com is written by Jon Payne. Jon is an SEO consultant based in Baltimore, MD and Charlotte, NC. He specializes in organic search engine optimization and online lead generation.
In addition to his “day job” as the owner of an online marketing agency, Jon is also a partner in a virtual real estate development firm that specializes in growing websites by adding valuable content, features and increasing traffic in order to drive new leads (lead-generation). Lead Storm is based in the DC metro area. Jon manages Lead Storm along with his two partners, Tony Scuderi and Ryan Corey (LinkedIn, Blog, Ezine).
Jon recently completed an MBA degree at Loyola College in Maryland, and upon completion moved his family from Baltimore, MD to the Charlotte, NC area. His business (Ephricon) is still based in Baltimore. As such, he frequently travels back and forth between the two areas.
When Jon isn’t working, he can generally be found hanging out with his wife and daughter – hopefully either eating at Qdoba, playing Singstar or watching a good movie. Good times 
