Industry Life Cycle for Online Lead Generation

July 15, 2008

Tim Staines recently posted about early adopters and I brought in some comments about the product life cycle.  It got me to thinking about the Industry Life Cycle for Online Lead Generation.

What stage of growth do you think this industry is in?

I’d say obviously not the last two or three stages… but what about Stage 1 (Dormant) versus Stage 2 (Takeoff).  Some might argue either way.  I’d dodge the question and say Stage 1.5 🙂

Advertisements

One Response to “Industry Life Cycle for Online Lead Generation”


  1. Effective Lead Generation needs to go beyond targeted SEO moving the prospect into an engaging presentation that both delivers on the prospect’s request and turns over the control allowing them customize the message based on their own purchase criteria. We, motiva79, (motiva79.com) recently launched a multimedia lead generation program for SurePayroll, a software as a service company. The presentation integrates a rich media product demonstration, video customer testimonials and interviews with customer service representatives. Each user-driven interaction transforms into a nature lead generation opportunity.

    Check the lead generation program out for yourself at http://www.surepayroll.com/guidedtour/ — Developed by motiva79 (motiva79.com)

    Scott C. Berg
    sberg@motiva79.com


Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: