Being Too Damn Accessible Online

November 7, 2008

Some people online make their living as personalities.  They are bloggers or publishers in an industry, and for them a key marketing activity is to brand themselves and establish relationships with their customers.  Using tools like Twitter and other social media types of things really help accomplish this.

That said, there are others of us who do not make our living that way.  I do client work and have a few of my own sites.  I don’t publish e-books or speak at many conferences, etc.  I don’t want to do that.  I want to do SEO.

With that said, I’ve noticed that I’m too damn accessible.  There are too many ways to contact me.  Take a look:

  • office phone
  • cell phone
  • company 1 email
  • company 2 email
  • company 3 email
  • personal email
  • myspace
  • facebook
  • meetup
  • twitter
  • linkedin
  • forums (pm)
  • blog comments
  • snail mail – office
  • snail mail – PO box
  • fax machine

There are simply way too many ways to communicate with me.  The problem is that I feel that I must check all of these about channels daily otherwise I’ll be worried that I’m not getting back to someone.  I don’t want that.  I don’t want you to ask me a question via Twitter and me not see that question for a week.  But that happens.  A lot.  So my solution is going to be to reduce the number of ways you can contact me.  I just fired my Twitter account.

Anyone have any tips or advice for dealing with this?

Want to have a conversation?  Great.  Let’s do lunch.  Or have a phone call.  I don’t want to have 500 emails over the course of a week.  That will take 10 times longer and in the end we still want fully understand each other.  I type all day long.

As always, the problem lies with me.  I need to fiercely and proactively limit the number of communication mediums I use, as well as the number of projects I get involved with.  Its tough b/c I like to tinker with everything, but I must do this.

I also have a sign on my wall that says “email only from 8-9am and 12-1pm”.  If I stuck to it, it would be a fantastic improvement in productivity.  The problem though is me.  I have no follow-through with this type of thing.

Oh screw it I’m tired of typing, I’m just going to end this blog post which is terribly incoherent.  Time to do something productive.  Oh well, as a reader you are getting what you paid for 🙂

5 Responses to “Being Too Damn Accessible Online”

  1. Murph Says:

    Dude, you need a blackberry. You can check your FB, twitter, email, and whatever while you’re on the golf course every other day.

  2. jonpayne Says:

    @Murph – no interest. I’m in front of my email 10+ hours per day already. When I’m not in front of my computer I frankly don’t want to have access to email, otherwise I would never be able to relax.

  3. Eric Says:

    If you haven’t yet, read Tim Ferriss’ stuff – book 4 hour workweek and his blog. Good tips on how to make yourself less accessible without ticking people off. Actually screw the book for now, sounds like you are too overloaded as it is.

    Your first order of biz should be to get his “email manifesto”.

    Then look for low information diet stuff on his blog, selective ignorance, delegating tasks, etc.

    And if the title of the book makes you cringe – it shouldn’t – he only chose it because it kicked the ass of all other potential titles in an Adwords test.


  4. jonpayne Says:

    @Eric – great stuff. I’ve heard of / seen Tim’s book and ideas several times before. Some very good ideas, some content that I’m a bit skeptical of. I did take a peak at that PDF (“email manifesto”) and like what it had to say. As always though, my major problem is a strict implementation of that idea. I’ve indeed had the whole “check email only 2x per day” idea on my own several times before… I’m weak though and rarely stick to it! Here’s trying though!

  5. Eric Polatty Says:

    Hey Jon check this one out – I met the owner & founder, Jared Goralnick at a social media event downtown a few weeks ago. He’s a sharp guy. The software helps make 4HWW email policy a lot easier and practical, and it has received a lot of good press. The basic option is free. Might help the “stick to it” part!

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