Google Making Cutbacks in the Tough Economy

December 3, 2008

I don’t have but a couple of minutes today as its a busier-than-usual week plus I’ve got only a couple of hours to finish the final project of my grad school career (due tonight!)… but I found this late last night and found it a terribly interesting read as to how Google is altering their tactics and even strategy a bit with respect to the current financial issues and recession.

Google Gears Down for Tougher Times – from the WSJ

The article sheds light on what we now might refer to as a bunch of waste and frivolous spending, which a couple of years ago was referred to as genius out-of-the-box management and superior corporate culture.  The truth is probably somewhere in the middle there.


Update: Literally 5 minutes after posting this I now have an email in my inbox from a Business Development person at Google offering to help provide me with additional data to help my clients as well as to help me when responding to RFP’s for my firm’s services.  I appears as though this article is right on the money, and they seem to be re-focusing on search.  Glad to see it!

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